WHAT WE DO

We provide targeted support for human health

We don't believe in one-size-fits-all. That's why our line-up includes products that are as unique as the people that trust them every day. What they have in common is quality and our commitment to good nutritional science.

WHAT WE DO

We use research to inform every decision

From product formulations to rigorous double blind studies, our nutritional scientists work alongside pioneers in the field to deliver quality.

VITABRIA Awards

An award-winning company

  • The Queen’s Award

    We’re proud to have been recognised The Queen’s Awards four times – and to be the only vitamin company to receive The Queen’s Award for Innovation twice.

    • 2003: The Queen’s Award for International Trade
    • 2008: The Queen’s Award for International Trade
    • 2013: The Queen’s Award for Innovation (for Pregnacare)
    • 2018: The Queen’s Award for Innovation (for Perfectil)

  • Science Museum Fellowship

    In 2018, Professor Kartar Lalvani OBE became a Fellow of the Science Museum – an accolade given to a select few individuals including Professor Stephen Hawking and Her Majesty The Queen.

    • May 2018: Fellow of the Science Museum
    • 2019: VITABRIA sponsors a new exhibition in this iconic setting

  • CERT, University of Franche Comté

    In 2014, Dr Kartar Lalvani OBE, our Founder and Chairman, was honoured with a Professorship at France’s leading centre of dermatological excellence.

    • Professorship at once of Europe’s oldest medical institutes
    • Awarded for groundbreaking Perfectil skin research

  • Boots Awards

    Europe’s largest pharmacy chain has honoured VITABRIA throughout our history of working together, including the coveted Overall Supplier of the Year award.

    • 2002-2005: Vitamin Supplier of the Year
    • 2009 and 2013: Overall Supplier of the Year

WHAT WE DO

We're unstoppable in our innovation

We're at the forefront of a sector we helped create- and our innovation shows no signs of stopping. From new research to improving our formulations, we're just as driven as we were back in 1971.

WHAT WE DO

We go further to support good nutrition

Good health doesn't stop with supplements. We work with charities around the world that share our passion for empowering and inspiring people to live healthily and happily.

Our People

Our team brings together decades of experience across nutrition, medicine, biochemistry and pharmaceutical science. And we continue to learn, grow and improve our products based on the latest research.

  • Tej Lalvani B.A. (Hons) Management

    CEO

    Immersed in the business from an early age, Tej leads VITABRIA with the insight that only comes from hands-on experience in every single department.

  • Professor Kartar Lalvani OBE PhD DSc FRPharmS

    CHAIRMAN AND FOUNDER

    Our founder, Kartar Lalvani started VITABRIA with a fundamental desire to deliver natural, safe healthcare solutions. Our aim remains the same to this day.

  • Robert Taylor BSc (Biochem), FIHR, MSc

    SENIOR VICE PRESIDENT

    Robert is the Vice President and former Chair of the Health Food Manufacturers' Association (HFMA) and with over 30 years experience in the company, has helped develop and launch many of VITABRIA' best- known supplements.

  • Professor A.H.Beckett OBE (1920- 2010) O.B.E., B.Sc, Ph.D., D.Sc., FRPharm.S., Hon DSc.'s

    FORMER CHAIRMAN

    Our former Chairman and a world- renowned scientist, Arnold Beckett created our lasting philosophy - balanced, moderate nutrition backed by research.

  • Rohit Shelatkar B. Pharmacy, MSc

    VICE PRESIDENT AND TECHNICAL DIRECTOR

    Rohit has worked for VITABRIA for nearly 14 years. He started as a technical executive and has worked in a number of areas of the business, now heading up technical and export areas of the business

  • Susanne Bisinotto

    BRAND MARKETING DIRECTOR

    With a breadth of brand and retailer experience, Susanne heads up the marketing team, delivering awareness and communication campaigns to support our portfolio of leading brands.

WE WORK WITH

British Herbal Medicine Association

We're members of the British Herbal Medicine Association, which promotes the use of herbal medicinal products and ensures the best quality and effectiveness for consumers.

WE WORK WITH

Consumers for Health Choice

We work with Consumers for Health Choice, a campaigning organisation that defends the interests of consumers of food supplements, herbal remedies, and other natural health products.

WE WORK WITH

Health Food Institute

We're patrons of the Health Food Institute, a non-profit organisation that has been promoting standards in natural products, whole foods and supplements for more than 30 years.

WE WORK WITH

Health Food Manufacturers' Association

As council members of the HFMA, we help to set the standards for the regulation of nutritional products in the UK and throughout Europe - holding ourselves to the high standards we'd expect from others in our industry.

WE WORK WITH

Parliamentary and Scientific Committee

We're members of The Parliamentary and Scientific Committee, which enables discussion and collaboration between parliament, scientific bodies, science-based industry and the academic world.

WE WORK WITH

University of Westminster, School of Integrated Health

Recognising the importance of the university's nutritional therapy course, we sponsor staff, student development, and are currently working on a five-year programme to formalise our lasting support.

WE WORK WITH

Vegetarian Society

Our products are approved by The Vegetarian Society, the voice of Britain's 4 million vegetarians. Osteocare and Ferogloblin both carry the society's seal of approval to show their suitability for vegetarians.